Interesting post by Steve Rubel on how he think Web 2.0 has gotten out of control and is basically about the creation of money and not about the creation of of something that actually is of value. I have to admit that, as mostly a bystander, and not one who is as involved as others, he's right in my opinion.
But then why should Web 2.0 be any different than any other aspect of our society? I've stopped calling it a culture. Everything from our politics, to our entertainment, to our news, to our religion, is all about how much we can make off it, and less about the it these days. Like I've written before, when the success of a film (substitute TV show, political candidate, etc...) is all about how much money is made or isn't compared to others, than the ball if off the tee.
It will bust. It will be ugly. And the funny thing, and I mean funny as in Aristotelian comedy, is that everybody knows it but just keeps playing along as if they aren't a part of it, but loving every second of their role in the farce.
That's why the Kool-Aid metaphor that Steve uses is so apt and so bang on.